News From Habesha Breweries S.Co

September 4 2013

Press Release
4th Sept 2013,

The Board of Directors of Habesha Breweries Share Company is pleased to announce to its share holders and the public an important milestone of the start up of site construction activities for establishment of a 500,000HL/annum its Greenfield Brewery.

The ground breaking ceremony is held at construction site nearby Deber-Birhan town located 125 Km north east of Addis Ababa on Wednesday, September 4, 2013. The ceremony was attended by the Board of Directors, management & employee of HBSC; contracting parties and other stakeholders.

This is a tremendous step forward of 7800 local share holders and Bavaria N.V (the foreign partner and major share holder of HBSC) who were waiting for realization of their dreams.

The construction activities of the project have been undertaking by Lehui Food Machineries Co Ltd( a foreign turnkey contractor from China) and Yerer Construction PLC (local civil contractor).  Accordingly both companies have mobilized the sufficient machinery, manpower and equipment to finalize the project within one year period.

Before reaching this major milestone HBSC has successfully completed securing finance, effecting down payment and LC opening for main contractor through CBE. Moreover the installation of infrastructure such as water supply, electric power line, and machinery design have been finalized which are critical for project execution have been finalized.
The board of directors Habesha Breweries Share Company would like to congratulate the share holders for reaching this important mile stone and keeps its promise to execute the remaining tasks for the successful completion of the project.
At this moment the board would also like to appreciate and thanks various parties who rendered us their assistance to this accomplishment and most especially:-
-    The government of FDRE and Commercial bank of Ethiopia.
-    The Amhara National Regional Government, the North Shoa zone and Debre Berhan Town Administration.

Finally the boards of directors do hereby deliver its assurance for those development partners who put their trust in our company todo all possible effort to finalize the project within the set forth schedule and budget.

July 14 2013

Notice for Shareholders

In the 8th Extraordinary meeting convened on the 6th day of July, 2013, shareholders of Habesha Breweries (S.C) has resolved that 300,000 (Three Hundred Thousand) new shares be issued, 200,000 of which shall be offered to existing shareholders immediately in proportion to the shares they hold in the Company.

1. Shareholders have to exercise your preemptory right and complete purchase of the shares apportioned to you on or before the 19th day of August,2013;

2. Shareholders have to express your desire to buy shares that may be available for sale due to non-exercise of preemptory right by other shareholders and register for same until the 26th day of September, 2013, and complete purchase of these shares on or before the 4th day of October, 2013.



Press Release

25 July 2012

Habesha Breweries Share Company announces the sale of 35% of its share to Dutch Brewer Bavaria N.V.

Addis Ababa (July 25, 2012) - Habesha Breweries Share Company, today announced that it has agreed to sale 35% of its shares to Bavaria NV, a leading family owned brewery group in The Netherlands with 300 years of experience in brewing and managing a portfolio of successful global brands with a presence in 120 countries, in a move that will bring additional equity capital to Habesha brewery’s project to the tune of 87.5 million birr.

Habesha Brewery is one of the newly incorporated public company with an authorized capital of 250,000,000 (two hundred fifty million birr) denominated in 250,000 common shares with a par value of 1000 birr each, with the objective of setting up Greenfield brewery in Debrebrehan town 120km north of Addis Ababa with a capacity of 500,000 hectoliters per year.

So far Habesha Breweries Share Company has managed to sale a total of 162,580 shares with the value of 162.58 million birr to 7858 Ethiopians from all over the country. The sale of the remaining 87,500 shares to Bavaria N.V. heralds the official closing of the sale of shares to the public. This agreement will secure Bavaria to own 35% equity stake in Habesha which in effect has made Bavaria N.V the single largest shareholder in the company.

According to the management of Habesha Brewery, the participation of Bavaria N.V. as a shareholder in the new brewery coupled with its representation both in the board of directors and the management team will give Habesha a huge advantage for technological and managerial know how transfer.

The participation of Bavaria N.V at this stage of the project would enable Habesha to access Bavaria’s rich project management capability and other related resources right from the project implementation phases. Moreover Bavaria, being a significant player in the global brewing and Malting industry, it will open the access for Habesha brewery to have a sustainable source for brewery’s vital inputs and other supplies, through leveraging its economies of scale advantage which comes naturally from its sheer size and control it commands over the supply chain.  

About Bavaria N.V. Brewery
As an independent family business, Bavaria brewery takes up a unique position in the international beer market. The company is managed by the seventh generation of the swinkles family. Apart from beer, Bavaria also produces soft drinks. In addition, they work closely with De Koningshoeven beer brewery (La Trappe), the only Trappist beer brewery in the Netherlands. Bavaria is the only major beer brewer in the Netherlands to brew beer from pure mineral water from its own spring. As Bavaria also produces its own malt the entire chain is under its own management. The malt house in Lieshout and Eemshaven are owned by Holland Malt BV, a joint venture between Bavaria & Agrifirm, farmers’ cooperative. This typifies the philosophy of the family business: beer of a constant high quality. Bavaria employs total of about 1000 People in the Netherlands and abroad. Bavaria is available and enjoyed in 130 countries. Out of the six and half million hectoliters of beer produced by Bavaria on annual basis, almost 70% is destined for export market.   



February 6, 2012

Dear our Shareholders, Congratulations once again.

The board and the project management of Habesha Breweries Share Company are delighted to inform its esteemed shareholders, that the project has successfully reached another milestone in its journey towards realizing the Brewery plant.

Accordingly, we proudly inform you that the foundation stone of the Brewery, which officially is the start of the actual implementation of the project has been laid down by honorable Ato Ayalew Gobeze, President of the Amhara National regional state, Honorable Ato Birhan Hailu Minister of Justice for the Federal Democratic republic of Ethiopia, Honorable Ato kebede Chane, Minister for Trade for Federal Democratic Republic of Ethiopia as well as the administrator of the North Shoa Zone Administration and the Mayor of Debre Birhan.

During the ceremony President of the Amhara national Regional State, Ato Ayalew Gobeze reafermed in facilitating all the required facilitation for the successful completion of the project. Moreover, the President has congratulated all the stakeholders in general and the shareholders, the board of directors and the project management office of Habesha Breweries S.Co for their hard work and tenacity in realizing the vision of the brewery.



October 1, 2011

Habesha Breweries Share Company Signed a Turnkey Supply Agreement with 29.9 Million Dollars With Nigbo-Lehui Food machinery Co.Ltd

Dear Share holders

The project office and the staff of Habesha Brewery share company would like to congratulate Our shareholders and the members of the Board of Directors for this  important milestone in our project implementation schedule.

According to this Turnkey Agreement signed on September 30,2011 at the Addis Ababa Hilton Hotel, in the Presence of the vice president for Credit and Risk of the Development Bank of Ethiopia and commercial Bank of Ethiopia, with the winner of the turnkey supply contract Ningbo-Lehui Food Machinery co. Ltd, has agreed to

a) Implement the project fully within 15 months from the date of the first down payment
b) Build and Commission state of the art brewery plant with a capacity of 300,000 hectoliter annual sales beer expandable to 500,000 hecto liters sales beer
c) Train the would be   professionals of the brewery plant both locally and abroad.

The total project cost the contractor agreed to charge Habesha Brewery is 29.9 Million USD.

The winning contractor for the turnkey contract Ningbo- Lehui Food machinery Co Ltd is the Biggest supplier of Brewery Technology in Asia and China.

Habesha Brewery has also signed  the technology selection and consultancy services agreement with the Hamburg, Germany based beverage consultancy firm AMS Beverage Engineering GmbH. AMS Beverage Engineering GmbH has signed the turnkey technology consultancy agreement with Habesha Brewery July 18, 2011. Since then, AMS Beverage Engineering has been consulting Habesha brewery and has played a big role in evaluating the technical specification and technology selection process.

Finally the project management office would like to remind the existing shareholders to pay the remaining subscribed capital in the coming 45 days and increase their share capital with out premium payments, so that we would realize our shared dream together.

Similarly, Habesha brewery invites other new and potential shareholders to subscribe share capital starting from 4000 birr and 8% premium payments.




September 27, 2011

AMS beverage Engineering GmbH Engineers have finalized their review of Habesha Breweries , Machinery, equipment & architecture designing.

As  a major milestone to our project, the Brewery & Beverage technology consultancy firm; AMS Beverage Engineering GmbH, a Hamburg  Germany firm has finalized reviewing the final technical technological and architectural designs. The four-member team from Hamburg has been in Addis to discuss the findings of its report in the presence of the turnkey contractor Ningbo-Lehui Food Machinery co. and the project management team of Habesha Brewery project office.

The three parties have agreed on the final design of the Brewery and finally signed and approved the designs.
This marks the beginning of a major milestone in Habesha Brewery’s project implementation phase.


October 27,2011

Ethiopian Broadcasting Service (EBS)  will be showing a documentary about Habesha Breweries S.Co and Buna Sports club partnership. Times of transmission are as follows:-

Wednesday September 28, 2011 (1:00PM – 2:00PM)

Friday September 30, 2011 (7:00 PM – 8:00PM)

Saturday October 08, 2011 (4:00PM – 5:00PM)

Monday October 10, 2011 ( 7:00PM – 8:00PM)



July 26, 2011

One Giant Step Forward

We, at Habesha Breweries S.C, are pleased to inform our respected shareholders that we have managed to ink a 5 year official sponsorship agreement, with the 2011 season Ethiopian premier League champion, Ethiopian Coffee soccer club.

The sponsorship agreement, which is for the next five years, was made between us last Thursday July 20, 2011.
Accordingly Habesha Breweries S.C has agreed to pay 1,000,000 (One million birr) for the 2012 season while the coffee sport club has agreed to put on the logo of Habesha on the player Jersey and wherever it is possible to display it. Moreover the logo of Habesha will be in the front side of the Jersey to be seen easily. The sport club wears the logo both for domestic and luternational games.

The Ethiopian coffee soccer club further agreed not to promote any beverage products except Habesha beer and the club’s directors board has given one director seat in the board, for Habesha Breweries.

It is to be noted that the sponsors, the fans and business and individuals around Ethiopian coffee soccer club, generates 30% of the Forex earning of the country and the overall sales turnover these businesses is well over 50 billion birr annually.

The Ethiopia coffee soccer club is owned and administered by the coffee growers, whole sales, exporters, coffee roasters and coffee washing and grading enterprise. It is believed that around 25 million people in Ethiopia are involved in the Ethiopia Coffee Industry directly or indirectly. Therefore, by default through this sponsorship agreement Habesha Breweries has become the favorite of one fourth of the country’s population.


July 19, 2011

A call for the payment of the remaining balance of the subscribed capital.

Habesha Breweries Share Company is on its final stage of launching the construction of its 300,000 hecto liter annual capacity annual capacity Green Field Brewery in Debrebrehan Town 130 KM North east of Addis Ababa. So far, we have managed to increase our shareholders number to a total of 7634 with a subscribed capital of 153,000,000.00 Birr.

Currently, we are negotiating with the turnkey supplier on the contract agreement to be signed in the coming few days. Therefore, in order to move fast we ask our respected shareholders to pay the remaining balance of their subscribed capital.This would help us in expediting the project implementation to the satisfaction of all parties.

In the mean time, the board of directors of the Brewery would like to make a final call for those shareholders who did not sign the minutes of the General meeting of shareholders in front of the notary as there are still more than 1000 shareholders who do not appear to sign.


July 11, 2011

Habesha Brewery has signed 9.6 Million Birr Consultancy Agreement with a German Firm

Habesha Brewery Share Company has signed a turnkey consultancy with AMS Beverage Engineering GmbH, an internationally renowned beverage consulting firm from Germany, on July 9, 2011 at its Head office here in Addis Ababa.

This agreement covers Design, Manufacture, installation/erection and commissioning of the green field Brewery plant to be constructed in the Amhara National Regional state North shoa Zone, Debre Birhan Town 130 KM North east of Addis Ababa. Habesha Brewery has agreed a total sum of Birr 9.6 Million ( Nine point six million) for the consultancy services to be paid on deliverable basis.

AMS Beverage Engineering GmbH has agreed to check and supervise the design of the civil work and the machineries, their manufacturing workshops, workmanship and the overall quality management system of the turnkey supplier. The consultant further checks and supervises the installation and commissioning upto the final handover of the turnkey Brewery to the owner, Habesha Breweries S.Co.

The consultant, in the agreement has indicated that it will deploy all its expertise, experience and resources whatsoever for the successful completion of the project.
On this occasion, the board and the management of the Habesha Breweries would jointly like to congratulate its shareholders for this important milestone.


July 7, 2011

Habesha Breweries Share Company has started the turnkey contract negotiation for the consultancy service.

The project management office of Habesha Breweries has disclosed today that it has started the contract negotiation with AMS Beverage Engineering GmbH.

The negotiation, which would take place at the head office of Habesha Breweries S.Co is expected to last for three days.
AMS Beverage Engineering is a Hamburg based company in Germany. It has more than three decades of experience in consulting turnkey beverage projects worldwide. It is recalled that Habesha Brewery has signed an Mou with Ams on February 18, 2010.

The Negotiating team from AMS has arrived to Addis Ababa on Tuesday July 6, 2011. AMS is expected to consult Habesha from design to commissioning of its green field project in Debrebirhan Town. AMS is expected to work closely with the turnkey supplier selected by Habesha for the design, manufacture, erection and commission of the new Brewery plant.
Habesha has agreed to pay a sum of Euro 350,000 for AMS’s consultancy services. Ams consultancy services. AMS consults almost all the big players in the industry including Heineken, SAB Miller and Carsberg.


July 7, 2011


Change of Address

Habesha Breweries S.Co would like to announce change of address to the public. The new Address is Addis Ababa, Yeka Sub city, 5th floor on Marathon motors ( Huyandai Motors) building near Diaspora square.

June 27, 2011


Habesha Breweries Share Company is pleased to announce to its shareholders and the public at large that, it has awarded its Green Field 300,000 hecto liter per year annual capacity Brewery on turnkey basis, to Lehui Food Machineries co Ltd.

The Board of Directors of Habesha Brewery S.C. has made this decision last Friday, June 24, 2004. The Board and the Management have reached this decision, after evaluating the technical, financial as well as the project management capacity of the selected turnkey supplier.

The Lehui Group’s sister companies


Lehui Food Machineries Co Ltd was one of the three finalists selected for the detail technical and financial evaluation. Accordingly the company has fulfilled all the technical requirements, as stipulated on the international competitive tender document, and also has exceeded its two competitors financially by submitting the most competitive offer. The other two competitors were Ziemann Ludwigsburg of Germany and Techno export of Czech Republic.

Before making the final decision, the Directors Board of Habesha Breweries share company, had dispatched a five member technical team, three from the Board and two from the Project Management office, to physically evaluate the Lehui Group’s technological and technical workshops, its related infrastructures, manpower skills and compositions, Project Management capacity and capability of the group, financial position of the group, feedback from its clients as well as to visit the operational breweries built by the winner Lehui group so far and also the level of satisfaction from the owners and the management of these breweries when it comes to the performance of the technology that they bought from the Lehui group.

Having taken these assignments into account seriously, the team has successfully completed its mission to china and submitted its detail report to the Board of Directors. The Directors Board on the other hand has made its deliberations on the two reports namely, the technical and financial evaluation report of the international competitive tender and on the technical team’s visit report. As both evaluations have been found to be up to the satisfaction of Habesha Brewery, the Directors Board has decided to award the turnkey project to the Lehui Group.

The Lehui group has committed itself to complete and hand over the brewery with in 13.5 monthly from the date of the down payment.

The Lehui group is the market leader in the world’s biggest beer market, china. China has over taken the United States of America in 2001 and become the biggest beer consuming market and also the biggest market for brewery


machineries and technologies since then.


The Lehui group has 74.13% of the market share for brewing technologies and machineries, 19.58% for biotechnology Industry, 6.28% for food and beverage leaving the rest for other industries in China.

The Group also exports its products to North America (USA), Australia, South Africa, Panama, and Indonesia, India, Burma Papua New Guinea and others.

With Respect to its client base the Lehui Group has been and it’s doing business with almost all the big players in the brewing Industry.

The Board and the Management of Habesha Breweries Share Company would like to congratulates its share holders for reaching this mile stone and keep its promise to execute the remaining tasks for the successful completion of the project within the stipulated budget and schedule.



June 20, 2011

Habesha Brewery Share Company has finalized the physical inspection of the winner of the international tender for the turnkey supply of the 300,000 HL Green field Brewery.

The team, which comprises of five members, two from the board of directors and three from the project management team has finalized its assessment and returned to the office on June 20, 2011. The team left Addis on June 2, 2011 and visited the brew house system, the bottling line plant machinery, and equipment manufacturing, and testing workshops of the turnkey supply winner.

Moreover, the team has been evaluating the financial and the project management capability of the tender winning firm.

The team further evaluated the performance of existing operational Breweries built by the turnkey supplier and has also listened to the feedback by its clients when it comes to the actual performance of the brewing and bottling system supplied by the winning firm.

As there is no 100% turnkey brewing & bottling supplier in the market so far, the team has also visited and assessed the different sub contractors who are selected by the supplier, especially those who are sub-contracted for water treatment plant, wastewater treatment plant and the utilities.

In the mean time, as the company is finalizing the signing of the minutes of the general meeting of the shareholders at the notary, the project management office urges those shareholders who did not sign the minutes so far, as it seriously hinders our project implementation.


March 15, 2011

Habesha Brewery has started its final negotiation with the Techno-Export Group yesterday. The five-member team has arrived from Prague on March 14, 2011. The team comprises Brewing engineers, bottling line specialists and commercial expertise.

Techno-Export is one of the leading turnkey project suppliers for food industries in general and Breweries in particular.

Techno-export is the company that built the famous Bedele Brewery share company. Bedele Brewery is one of the three state owned breweries, which is thought to be privatized.
The turnkey supply negotiation that Habesha has started with Czech Republic registered company (Techno Export), is expected to take days.

It is recalled that Habesha Brewery Share Company is moving its final Trunkey supply negotiation with the top three finalists, namely Techno-Export, Ziemann Ludigs burg GmbH and Lehui. Habesha Brewery will announce the winner of the turnkey supply at most within three weeks from now.


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Statement by the Management

Beer is a universal product. Almost all societies in the world produce beer in one form or another, whether such is at the industrial or the home level. Its benefit, although scientifically analyzed and explained only recently, had nonetheless been understood since thousands of years ago. How else can one explain that beer, the world’s oldest alcoholic beverage, is even today, globally, the most widely consumed drink after water and tea?
It’s now an established fact that, taken in moderation & that is the key word --- “in mo-de-ra-tion”--- beer can furnish the benefits of its salubrious contents. According to a 1999 Texas Southern Medical Center research, beer is fat-free, cholesterol-free and has a relaxing effect. It reduces stress and helps one sleep better. For the elderly, it helps promote blood vessel dilation, urination and sleep. It contains ‘polyphones’ (antioxidants) in similar amounts as red wine. One must equally note that excess drinking of beer has been associated to a number of health problems which include blood pressure and liver disease.


Sale of Shares

Habesha Breweries S. Co. Offers 250,000 registered ordinary shares for public subscription so as to increase it’s capital to birr 250,200,000

Summarized Information on Sale of Shares
Par value per share birr 1,000.00
Offering price per share birr 1,000.00
Service charge (premium) Per share
For subscribers birr 80.00 (8%)
Terms of payment

80% payment plus the premium on subscription
20% by ========= Sept 5, 2012

Minimum Investment 4 shares (Birr 4000)
Maximum investment Unlimited
Offer opens October 18, 2009
Main promoter Habesha Capital Services Plc

Yeka sub-City, Kebele 12/08, House no 934/01  Waryt bldg , 5th floor, A.A, Ethiopia,  Tel: +251-116-62 56 55 / +251-116-62 75 97

Mailing Address: P.o.Box 197 code 1251, Addis Ababa, Ethiopia

• Please note that the service charge paid by the subscriber is not refundable under any circumstance.